Calvin Klein


Calvin Klein Inc.

CLIENT


Singapore

LOCATION

 

OVERVIEW

The reconceptualization of the Calvin Klein Collections Asia stores began with a reverence for the architectural intent of the original Calvin Klein stores, which expressed a luxury that was at once discreet and sensual. Calvin Klein Collection has developed a serene and prismatic vocabulary of signature elements: niches, case goods, and lighting that are immediately identifiable with the brand. It was our intent to evolve this iconic language into a new paradigm. 

The twofold design strategy first proposed a new spatial element in the form of a “salon” that acts as both bridge and filter between the programmatic elements of the store. Secondly, we proposed the merging of many of the original details and elements into a series of regulating lines that are both iconic and flexible.

Previous
Previous

Frame Denim Showroom

Next
Next

Calvin Klein Shenyang